“You can’t sell just low ticket offers.”
“You need high ticket offers.”
“No one will buy that.”
But you see, you started your business because you wanted more freedom, more creativity, just to be more you.
So why are you following the rules of what someone else has said you “should” do in YOUR business?!
This is your business, your rules. You get to experiment, you get to choose what you sell or don’t sell for that matter.
What is a low ticket offer?
A low ticket offer is something that usually costs less than $50. It’s usually a no brainer purchase for many buyers.
When a buyer comes across your low ticket offer, it’s something they don’t have to think about too much.
The cost is low enough, but the promise of what the offer is going to help with is big enough, to make the buyer say they need it right now.
A low ticket offer is usually quick and easy to create, but just make sure you give the customer a lot of value for what they are getting.
Just because something costs less than a course or higher priced offer, doesn’t mean it still can’t help you. I’ve personally bought several of the low ticket offers that are available right now. The majority of them have been amazing and worth a lot more than the $27 (or so) that I spent on them. But there have also been some offers that just weren’t worth the price I paid.
Are low ticket offers for you?
Maybe they are, maybe they aren’t.
Basically, you just need to experiment with them for yourself and see if they are the right fit for your business.
Low ticket offers are usually low maintenance and can be quick and easy to create.
Just because these are hot items for a lot of business owners right now, doesn’t necessarily mean it’s a great fit for you. Do your research and experiment in your business.
Is this something you can see yourself creating and offering in your business?
Can you create the value that your buyers want? Do you have a kit or process that you can teach to your buyers in a mini course?
Can I mix and match low ticket and high ticket?
Of course. There are no rules saying that you can’t.
In fact, many of the business owners who are currently offering low ticket offers are using the low ticket offer as a way to start to introduce their high ticket offers to their buyers.
There is nothing wrong with offering both low ticket and high ticket offers.
It’s always going to be your choice for what you offer in your business.
What if I don’t want to offer low ticket offers?
Plain and simple, then don’t.
This is your business. People are very good at sharing their opinion about what YOU should and shouldn’t do in your life and your business.
But the thing is, this is your business, not theirs. Do what you want to do. If you end up doing what you don’t want to do, you’ll end up not liking your business anyway?
Do I need a lot of low ticket offers?
Again, this is completely up to you.
Do you like creating the offers? Do you like having lots of options for your customers to purchase?
You can have a single low ticket, or you can have a few, or you can have a lot of them.
This is all your choice. It’s your business. You get to experiment with what you do in your business.
Can I make a lot of money with low ticket offers?
Of course you can. There are countless examples of this happening over the past few years.
It all depends on what your offer is, how it can help your buyers and how you market it.
The only person that is really stopping you from making the money, is you. Get out there and do your thing.
Your Business, Your Rules
At the end of the day, it’s your business, it’s your rules.
No one else gets to decide what you do in your business, but you.
If you want to offer low ticket offers in your business, then do it. If you don’t want to have low ticket offers in your business, then don’t do it.
Run experiments and find what works best for you and your business.